Stress & shedding.

When life gets heavy, your hair feels it too.

Stress can disrupt your hormones, shorten your growth cycle, and lead to noticeable shedding. But this phase isn’t permanent—and we’re here to help you reclaim control.

50%

of women cite stress & anxiety as the primary cause of their hair loss.

11 x

Women with high-stress lifestyles are up to 11x more likely to experience hair loss.

Over 40%

of women under significant stress report noticable hair shedding.

Nearly 70%

of women say their hair is crucial to their overall well-being and self esteem.

Day 1 of 90 starts here.

Start your journey today and see real results in just 90 days. Our subscription options make it easy for you to stay on track to longer, stronger, healthier hair.

Let’s get real about stress and hair loss.

1 How does stress actually affect my hair?
2 Why am I shedding more during stressful times?
3 Can stress-related hair loss be reversed?
4 What are the signs that stress is impacting my hair health?
5 How can I support my hair to reduce the shedding?
How does stress actually affect my hair?

When you're stressed, your body produces more cortisol—a hormone that can disrupt the normal hair growth cycle. This can push more follicles into the shedding phase (telogen), causing noticeable hair loss. Stress can also trigger inflammation, affect nutrient absorption, and weaken the scalp, all of which impact hair health.

Why am I shedding more during stressful times?

Stress sends your body into “survival mode,” prioritising essential functions over things like hair growth. This shift can cause a condition called telogen effluvium, where more hairs than usual enter the resting (and shedding) phase. You might notice more hair fall in the shower, on your pillow, or when brushing.

Can stress-related hair loss be reversed?

Yes—stress-induced hair loss is usually temporary. Once the trigger (like chronic stress or burnout) is addressed, your hair growth cycle can rebalance. With the right support—nutrients, sleep, and stress management—your hair can recover and regrow over time.

What are the signs that stress is impacting my hair health?

Common signs include increased shedding, thinning at the temples or crown, dullness, and breakage. Some also experience scalp issues like dryness, flakiness, or sensitivity. These are all signals that your body—and your hair—need extra support.

How can I support my hair to reduce the shedding?

Start by managing stress through sleep, movement, mindfulness or talking it out. Support your hair from within with a nutrient-rich diet that includes protein, biotin, zinc, and B vitamins. Avoid tight hairstyles or heat styling, and treat your scalp with care, exfoliate, hydrate and nourish it consistently. A targeted supplement can also help rebalance your hair growth cycle during high-stress periods.

Meet Olivia
The biggest challenge I'm facing with my hair at the moment is a significant amount of hair loss. I do think that a lot of my hair loss has been down to stress.
Olivia has just started her Advanced+ journey

Advanced+ Hair Formula

For women taking back control from stress - and restoring hair strength from the inside out.

1 Why we made Advanced+ Hair Formula
2 Where it fits in your life
3 Why Advanced+ is different
4 How it works
5 What to expect
Why we made Advanced+

We set out to create the most advanced hair supplement on the market.

Advanced+ goes beyond standard vitamins with two powerful blends that target the root causes of poor hair health — like stress, inflammation, and oxidative damage.

It’s backed by science, built with expert nutritionists, and designed for women who want real, lasting results — not quick fixes.

Where it fits in your life

When stress is constant, your body feels it - and so does your hair. Advanced+ is your daily support system. Take 4 capsules a day with breakfast to help manage internal stress and support stronger, healthier hair from within. Consistency is key, visible results come in 90 days and beyond.

Why Advanced+ is different

This isn’t your average hair vitamin.

Advanced+ includes everything your body needs to support healthy hair growth - and more.

We started with the essentials (Biotin, Zinc, Selenium) and built on them with two unique, trademarked blends — Trichoburst™ and Folishield™ — designed to target the deeper, often overlooked triggers of stress-related hair loss: cortisol spikes, oxidative stress, and internal inflammation.

How it works

Combats oxidative stress to keep hair in growth mode
Stress increases free radicals, which damage follicles and push hair into the shedding phase.

Trichoburst™ is packed with antioxidants and amino acids to fight back:

  • Vitamin E is known to calm and protect the scalp
  • Amino acids help to rebuild the structure of the hair
  • MSM supports keratin production for thicker, stronger strands
  • CoQ10 energises tired follicles and helps restart growth

The result? Hair stays in the growth phase longer, giving it the chance to grow stronger and fuller.

Reduces inflammation and restores balance
Stress throws your body out of balance — from hormone disruption to chronic inflammation.

Folishield™ helps restore calm from within:

  • Turmeric & black pepper help to reduce inflammation and improve absorption
  • Ashwagandha & reishi mushroom help lower cortisol and manage stress
  • Astaxanthin, resveratrol, elderberry protect follicles and support long-term regrowth
  • Promotes homeostasis — helping your body reset, rebalance, and grow

It’s everything your body needs to manage stress and everything your hair needs to thrive.

It’s everything your body needs to feel supported and your hair needs to thrive.

What to expect

Hair doesn’t grow back overnight, but with consistency, you’ll see results.
Take 4 capsules a day with food, stick with it for 90 days, and let the results speak for themselves.

  • Visible results from real users in just 90 days
  • Stay on track & save with our subscription option

Why choose Advanced+

Expertly formulated over 5 years

Created with leading nutritionists to deliver the most effective results possible.

Targets root causes of Hair Loss

Goes beyond surface-level fixes to address hormonal imbalances, inflammation, and stress.

Trusted by over 1 Million Women

Real stories. Real results. Millions of women have already taken back control.

Powered by Evidence-based ingredients

Our trademarked blends offer benefits no standard vitamin can match.

Made in the UK

Vegan friendly and made to the highest standards right here in the UK

90-day Guarantee

We’re that confident. See results in 90 days — or your money back.